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Marketing for the circular economy

Working to build Canada’s circular economy? Sparx is the full-service marketing and communications partner you’ve been looking for. We help organizations, stewardship programs, recyclers, and producers grow their impact.

We’ve worked with

  • Alberta Beverage Container Recycling Corporation
  • Circular Plastics Taskforce
  • EFS-plastics
  • Canadian EPR Forum, the Canadian Product Stewardship Council
  • Return-It
  • Zero Emissions Innovation Centre
  • Salish Elements
  • FES, Finance Engage Sustain
  • Canadian Securities Exchange
  • TPD, The Personnel Department

A snapshot of our impact

We are proud of the results we’ve achieved for our clients, both within the circular economy and across other impactful sectors.

140%more leads, year over yearCanadian Securities Exchange
247Kimpressions, with a 23% lift in click-throughGalt Foundation
16K+social media posts written and shippedacross every client account
2014the year our longest engagement beganand still running

What clients say

From projects to long-lasting working relationships, we are committed to exceeding our clients’ expectations and growing their impact.

Circularity is often easier done than said

We get it. It’s not always easy to communicate the impactful work your organization is doing in circular economy. Regardless of your role, stakeholders are looking to you to synthesize complex concepts into digestible pieces of content. That’s where we come in.

Sparx has been working in the circularity space for years now, so we understand how to communicate what you do because we understand it ourselves.

We work with stewardship programs, recyclers, producer responsibility organizations, municipalities, and more to ensure your message captures attention and maintains engagement while still meeting high standards of compliance.

What we do

We offer the solutions needed to make your circular economy organization a household word.

Content & editorial
Magazines, long-form, and blogs, plus the publishing discipline that keeps them arriving on time.
Brand & positioning
Ensuring your circular economy business and its value are understood by customers, funders, and regulators.
Social & community
Compelling social content, community building, and events that help move the needle. In this sector, community work is marketing.
Analytics & reporting
Monthly measurement written in plain language, so you can tell what changed and why.

Other services: strategy, design, SEO and AEO, CRM, advertising, websites, video, and email.

What we make, to make an impact

Our high-quality, editorially independent projects reflect our belief in being good at what we do for others by being good at it for ourselves.

A magazine published by Sparx

Circular Economy Magazine

Circular Economy Magazine proves what’s possible for the circular economy in Canada and beyond by spotlighting the organizations, leaders, and innovations making circularity a reality.

circulareconomymag.com →

A platform built and run by Sparx

Purpose-Driven Events

A free, open listing of upcoming purpose-driven events, designed to help changemakers reach impact goals, grow their audience, and make valuable connections.

purposedriven.events →

A webinar series co-organized by Sparx

Purpose Connections

This free online gathering brings together social purpose leaders, professionals, and advocates, to tackle topics related to the purpose economy and integration of purpose into core business strategy.

Watch the recordings →

Where we show up

We are proud to be an active member of Canada’s circular economy community.

Memberships and commitments

  • Member of the Circular Innovation Council, 2026/2027
  • Share Reuse Repair Initiative, SHIFT Lite
  • Coast Waste Management Association
  • Recycling Council of Alberta
  • Recycling Council of British Columbia
  • United Nations Sustainable Development Goals

Conferences we collaborate with

  • Canadian Circular Economy Summit
  • Canadian EPR Forum
  • Victoria Forum
  • Zero Waste Conference

Tell us what you’re working on